We understand that being able to write in a clear and professional style is important to your business. That is why we have developed the Business Writing Institute and the Effective Business Writing class. This practice-driven business writing class will significantly improve your ability to write in English, so that your readers will receive a clear, concise, effective message. Most professionals spend at least 15-20% of their time writing for business; emails, memos, business letters, reports and other business correspondence. Our customized approach guarantees an improvement in business communication skills that will increase your productivity, success and job satisfaction.
Learn more about our
business writing classes
here, or contact us for more
information.
Benefits of business writing training classes:
- learn how to write a business letter
- discover the skills of writing a business letter
- learn to create clear business correspondence
- understand the difference of writing for business
- improve overall business communication
Business Writing Training Classes: Getting Started with Business Writing
How many people do you come across who say I could never write, sing, present - and in my case tell a joke!
How often do you say this about yourself?
This is really the subject of another article or two or ten or a hundred to delve in to the psychology of this.
But what many of us do is create a barrier in our own minds.
So let's challenge the barriers you might have about turning the business experiences you've had into nuggets of wisdom that we can all benefit from.
1. Start right now!
There are a number of real and imagined barriers to good business writing, but in all honesty it's not rocket science. For sure, you might not get it right first time. But practice and constructive feedback make better if not perfect in time. And there's nothing like today's inter-connected world to give you very immediate feedback!
It's human nature to put off what you don't feel confident about doing. Many feel this way about business writing. The good thing about modern technology is that you can 'plug and play'. Just get stuff down and you can refine it or edit it later if there's no real urgency.
Unless you're doing a print run of thousands, it doesn't matter if you need to change it later as other ideas come to mind. 80% 'right' - whatever that is - will probably do!
2. Be authentic, conversational and friendly
By and large write the way you think and talk personally so that you come across as authentic. There's no need to adopt a 'high and mighty' formal style.
Using 'I' and 'we' helps you engage with your reader more effectively.
There's no harm in having a particular point of view or opinion or being provocative as long as it's not offensive. Humour can de difficult and is probably not right anyway for formal business communications.
Remember people don't do business with businesses; they do business with people. Be friendly - will your letter or whatever pass the breakfast reading test?
3. Understand your audience
It often helps if you have a mental picture of the sort of person you're writing to:
What paper do they read?
If they were a car what make of car would they be?
Where do you think they would go on holiday?
Do they need a rational or an emotional argument?
What could you say to them that would make them pick up the phone or email you straight away?
How open would they be with you about a particularly pressing business problem?
3.5 Be Accessible!
Great - you've got them all wound up and raring to go - make it perfectly clear how they can get in touch with you!
Source: Chris Farrance link
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