We understand that being able to write in a clear and professional style is important to your business. That is why we have developed the Business Writing Institute and the Effective Business Writing course. This practice-driven business writing course will significantly improve your ability to write in English, so that your readers will receive a clear, concise, effective message. Most professionals spend at least 15-20% of their time writing for business; emails, memos, business letters, reports and other business correspondence. Our customized approach guarantees an improvement in business communication skills that will increase your productivity, success and job satisfaction.
Benefits of business writing training courses:
- learn how to write a business letter
- discover the skills of writing a business letter
- learn to create clear business correspondence
- understand the difference of writing for business
- improve overall business communication
The Importance of Business Writing Training in Today's Global Market
In today's global market, why is: 1. Business writing sought after by every organization? 2. Improving writing skills an important aid in one's career development? 3. Business writing training of crucial importance?
Let us look at the answer to these pertinent questions: you will realize how business writing skills training contributes to one's professional development and drives the productivity of an organization.
1. Business Writing is sought after by every organization in today's global village
In today's global market place - whatever be the language and culture - it is vital to communicate in a clear and precise manner. Business writing is, till date, the only method of formal communication that is used by all organizations. All outputs are given in written form. Research has shown that business counterparts have to transact of a piece of information for an average of seven times, before it is completely understood by the intended receiver. When the time spent over an email is calculated over a month, it shows an enormous drain on productivity for all parties involved.
While reading a report, email or other written forms of communication, the impact left on the reader must be such that he/she is able form thoughts out of the words. The appreciation achieved from this builds up over time. It may be intangible, but this will reap returns and increase your organization's dependability and resourcefulness.
2. Improving writing skills an important aid in an individual's career development
In an AC Nielson research project conducted upon employers in 1999, literacy skills and writing skills were rated as very important. This result stands true even today. It has been further found that job applicants - both external and internal - who scored poorly in these areas did not fare well when seeking positions of employment. [Source: AC Nielsen Research Services. (1999). Employer Satisfaction with Graduate Skills]
In today's text messaging world, formal writing may seem an impossible task. But as you can see from the above source, this is exactly what organizations are seeking. If you are not well versed with formal writing, all efforts put into the work and into the report preparation can go to absolute waste.
While knowing how to read, write & speak can lead us to believe that the receiver can understand and comprehend our thoughts and ideas, it is generally not the case. As opposed to the earlier days when writing lengthy reports that took two hours to read were the norm, today's organizations are looking for people who can write in clear, concise and bulleted forms.
3. Business Writing training is of crucial important in today's global market
The reasons stated above are more than ample evidence to understand the importance of Writing Skills Training in today's scenario. Hence, an increasing number of organizations are now incorporating Writing training for its employees.
The direct beneficial impacts on workforce productivity are that employees become aware of the various intricacies involved in Business Writing. On a personal note, this increases focus and confidence. For the organization, this means productivity in terms of time and effort.
Through the facts put forward in this article, you would have realized with strengthened belief, how business writing skills training contributes to one's professional development and drives the productivity of an organization.
Source: Pramila M. Mathew link
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