We understand that being able to write in a clear and professional style is important to your business. That is why we have developed the Business Writing Institute and the Effective Business Writing class. This practice-driven business writing class will significantly improve your ability to write in English, so that your readers will receive a clear, concise, effective message. Most professionals spend at least 15-20% of their time writing for business; emails, memos, business letters, reports and other business correspondence. Our customized approach guarantees an improvement in business communication skills that will increase your productivity, success and job satisfaction.
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Benefits of business writing training classes:
- learn how to write a business letter
- discover the skills of writing a business letter
- learn to create clear business correspondence
- understand the difference of writing for business
- improve overall business communication
Business Writing Training Classes: Clarity - Saying More With Less
Clarity (also called Economy) is probably one of the top four things you should worry about in your business writing.
1. Detail
2. Economy
3. Directness
4. Voice
Clarity is great for all types of writing from resumes, cover letters, non-fiction, fiction, essays to business letters. The clearer you are the cleverer you seem, or are.
It has to do with the KISS principle or as I like to say, Keep It Simple, Stupid! Of course if you wish to be less offensive then you can say keep it short and simple, but where is the fun in that?
If you have ever written an essay for high school or college/university and been given a page or word count then you know all you need about how to make a paper exactly the opposite of simple and straight forward. This often results in you wasting your time and that of the reader. Unless of course you just can't find enough information to fill the pages.
You know what I mean. However, therefore, as you can see, such as it is. That stuff there is called wordiness or filler. Using a bunch of filler words to take up space so you don't have to work too hard in filling up the pages yourself with actual useful information.
Wordiness is one of the worst things you can do when writing, it is just clutter and takes away from the point of the text and generally bores your reader to death.
Also using complex words and words you don't understand the meaning of is another problem many writers have. Everyone wants to sound smart but usually you end up appearing the opposite when you use overly complex words.
The key to being simple, to having CLARITY, is to keep your texts conversational and relaxed, use language you yourself understand.
The less words you have in a sentence the clearer they can be.
A paragraph has no reason to be more than 3-5 sentences long.
Another key element to clarity is editing. You need to edit, reread what you have written and slash out the parts that are unnecessary. Look at your sentences, figure out how to combine and reorganize them to make them more concise.
Clarity:
Active Verbs
Short verb rich sentences; fewer adjectives
Editing
Short paragraphs
Short sentences
Language you understand
Words that have meaning (descriptive meaning)
Remove filler words
Source: Marika Asikainen link
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