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Business
Writing Suggested Reading Features
Below
you will find our favorite picks for innovative and
comprehensive books on business writing. For many
more titles relevant to business writing, please visit
our more suggested reading list. We are always improving
our library so if you have any favorite books on business
writing, please contact us and let us know and we
will review them for our list.
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The
Elements of Business Writing: A Guide to Writing Clear,
Concise Letters, Memos, Reports, Proposals, and Other
Business Documents
by Gary Blake, Robert W. Bly
From an interoffice memo to a fifty-page proposal, this
is the definitive guide to business writing. Anyone
who has ever had to write any business document will
find "The Elements of Business Writing" the
single most effective tool for producing clear, concise,
and persuasive prose. Equally useful to executives and
support staff, it shows how to: write clearly and powerfully;
rid writing of jargon and pompous language; organize
material effectively; and avoid errors in spelling,
grammar, and usage.
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Persuasive
Business Proposals: Writing to Win More Customers, Clients,
and Contracts
by Tom Sant
This is a great book full of practical advice on how
to improve your sales proposals. Most business books
tell you what you should be doing. This book tells you
how to do it. It covers traditional business proposals
and Request for Proposal responses. If you're looking
for help with business plans, this isn't a book for
you. But if you want to improve your sales proposals
and win more business, this book is great! I saw Tom
Sant speak at a sales conference last year and he was
terrific. I also recommend his email newsletter!
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Effective
Business Writing: A Guide for Those Who Write on the
Job
by Maryann V. Piotrowski
This
is a well-written, carefully organized book that belongs
on desks across America! Topics covered include organizing
before writing, overcoming writer's block, suiting letters
to complex situations, and using grammar and punctuation
properly. If I had to provide one criticism, it would
only be that the book is too short! As a reader, I didn't
tire of the useful sample letters and would have happily
read more and more. A great reference for the tentative
writer and a good refresher for seasoned writers, as
well.
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The
Elements of Style, Fourth Edition
by William Strunk Jr., E.B. White, Roger Angell
"It's
hard to imagine an engineer or a manager who doesn't
need to express himself in English prose as part of
his job. It's also hard to imagine a writer who will
not be improved by a liberal application of The Elements
of Style."
— Telephone Engineer & Management
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Business
English
by Andrea Geffner
Here
is clear, concise instruction on every form of business
writing, from traditional business letters to e-mail
and other electronic communications. Pointing out that
effective business English begins with mastering grammar
and sentence structure, the author presents a brush-up
course on the basics of correct usage. Just as important,
she shows how to achieve an appropriate business style
that lets you convey your message succinctly without
resorting to stilted, overly formal language.
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New
Insights on Covered Call Writing: The Powerful Technique
That Enhances Return and Lowers Risk in Stock Investing
by Richard Lehman, Lawrence G. McMillan
In my view, you will not find a better
education on options or covered call writing anywhere.
I wish other investing books were written this thoroughly.
After reading this, I see now that other sources greatly
oversimplified covered writing and frequently promised
unrealistic returns. This book gives you all the ins
and outs so you can judge for yourself what is possible,
based on how you implement it. It is not beyond the
capabilities of most people -- it just takes a little
time to learn it and determine how best to make it work
for you. I had no idea it was so flexible. The strategy
makes great sense for me, yet my stock broker never
even suggested it. Instead, he kept insisting I just
hold on to the stocks he recommended as they kept declining.
Maybe now I should teach HIM a thing or two!
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Public
Relations Writing and Media Techniques (4th Edition)
by Dennis L. Wilcox
This
engaging and highly effective guide is one of the most
comprehensive and up-to-date PR writing books available.
This book thoroughly integrates new communication technologies-the
Internet, World Wide Web, Webcasting, etc.-and shows
the many techniques on the horizon and currently in
use to reach a variety of audiences. An abundance of
real-world examples and illustrations showcase outstanding
work by public relations professionals and provide models
for readers. Clearly-written and well-organized, this
book places emphasis on the "nuts and bolts"
of daily work in public relations, providing step-by-step
procedures for creating and distributing a variety of
successful public relations materials. For public relations
writers learning or honing their trade, and people with
an interest in public relations.
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The
Business Style Handbook: An A-to-Z Guide for Writing
on the Job with Tips from Communications Experts at
the Fortune 500
by Helen Cunningham, Brenda Greene
Whether
it is a letter, e-mail or memo, in business you are
called on to write nearly every day. And the skill and
polish of your writing style--more than any other factors--will
affect how your audience receives your message and responds
to it.
It's
not easy to write well on the job--especially at a time
when the language of business is rapidly evolving. Should
you write e-business, eBusiness or E-business? Is it
proper to refer to a client as senior vice president
or Senior Vice President? Should long distance have
a hyphen? Does résumé have two accents?
And how do you handle that Web address?
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